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Unclaimed listing CQC record · synced 13 October 2026

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft

Beacon Innovation Centre, Camelot Road, Beacon Park, Gorleston, Great Yarmouth, Norfolk, NR31 7RA · View on map

This is the agency's office. Care is delivered in clients' own homes.

Dementia home carePersonal care
Regulated by CQC · England Full report on the CQC website
Outstanding Overall rating
InadequateRequires improvementGoodOutstanding

The CQC says: “The service is performing exceptionally well.” Read the CQC report

Safe GoodEffective GoodCaring OutstandingResponsive GoodWell-led Outstanding

Report published 29 September 2026

Contains public sector information licensed under the Open Government Licence v3.0.

Registration details

  • Registered as a homecare agency with the Care Quality Commission since April 2023.
  • Supports: older people (65+), people with dementia, physical disabilities, sensory impairment and adults under 65
  • Local authority: Norfolk
  • Registered manager: Deena Claire Malvin
  • Run by: Loved Ones Home Care Ltd

The inspection record

Rated Outstanding overall. Report published 29 September 2026.

“Date of assessment: 23 June to 26 August 2026. Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is a homecare service, which provides support to people of all ages in their own homes. Bluebird Care provides both a visiting service and a live in care service. Not everyone using the service received personal care. CQC only inspects where people receive personal care and, where they do, we also consider any wider social care provided. At the time of this assessment the service was supporting 96 people with personal care.”

“We carried out this assessment because the service was newly registered on 11 April 2023 and had not yet been assessed or rated. This was a comprehensive assessment, which was completed remotely, and covered all quality statements. Following this assessment, the service has been rated Outstanding.”

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“Bluebird Care East Suffolk, Great Yarmouth and Lowestoft offered an exceptional service to people. People worked in partnership with the care staff and management team to develop and tailor the service to meet their needs. Staff and the management team also worked exceptionally well with external professionals.”

“The service demonstrated a strong and embedded culture of learning and continuous improvement. The management team actively encouraged staff development and reflective practice, ensuring the service remained forward-thinking and responsive to change. This was supported by effective governance systems and a clear commitment to maintaining and improving quality.”

“People received safe care and support from well trained and competent staff. The provider had a proactive and positive culture of safety based on openness and honesty. Staff and the management team took appropriate actions to ensure lessons were learnt from safety events. Risks associated with people’s care were identified and managed to keep people safe. People were safeguarded from the risk of abuse. People received their medicines as prescribed. The provider employed sufficient staff and followed a robust recruitment process, which ensured suitable staff were carefully selected.”

“People's needs were thoroughly assessed and support was delivered in line with their preferences. Referrals were made to other professionals when necessary and in consultation with people using the service. The provider always planned and delivered people’s care and treatment in full collaboration with them.”

“People and their representatives were overwhelmingly complementary about the service. They told us staff were extremely caring and always highly respectful. People were treated as individuals, were at the centre of their care and always fully involved. People were supported to set personal goals based on their strengths, aspirations and unique backgrounds. People felt listened to and were able to exercise their choices and preferences. Care and support was consistently delivered in a way that promoted people’s independence and enabled them to develop and maintain their confidence and essential daily living skills. Staff consistently adapted their approach to meet people’s individual needs, which promoted their wellbeing and helped people achieve outcomes that mattered to them.”

“Information was provided in formats to suit individual communication needs. Everyone using the service received fair and equal access to opportunities, interventions and advice. People had lots of opportunities to share their views and opinions about the service. People were happy with the support they received and felt they would be listened to if they needed to raise any concerns.”

“The provider’s values were fully embedded into the governance framework and the management team ensured these were consistently maintained. The provider, staff and management team were highly motivated to providing an excellent and reliable service, which meant people consistently achieved good outcomes.”

“Staff’s…”

The Care Quality Commission · Read the CQC report

Frequently asked questions

What services does Bluebird Care East Suffolk, Great Yarmouth and Lowestoft provide?

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is registered with the Care Quality Commission to provide dementia home care and personal care.

Which local authority is Bluebird Care East Suffolk, Great Yarmouth and Lowestoft registered in?

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is registered in the Norfolk local authority area.

What is Bluebird Care East Suffolk, Great Yarmouth and Lowestoft's CQC rating?

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is rated Outstanding by the Care Quality Commission (report published 29 September 2026). The full CQC inspection report is available at cqc.org.uk/location/1-15219278605.

Who is the registered manager at Bluebird Care East Suffolk, Great Yarmouth and Lowestoft?

The registered manager is Deena Claire Malvin.

Who owns Bluebird Care East Suffolk, Great Yarmouth and Lowestoft?

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is operated by Loved Ones Home Care Ltd.

When was Bluebird Care East Suffolk, Great Yarmouth and Lowestoft last inspected?

The Care Quality Commission published its latest report on Bluebird Care East Suffolk, Great Yarmouth and Lowestoft on 29 September 2026.

Where is Bluebird Care East Suffolk, Great Yarmouth and Lowestoft located?

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is located in Great Yarmouth, United Kingdom.

When did Bluebird Care East Suffolk, Great Yarmouth and Lowestoft register with CQC?

Bluebird Care East Suffolk, Great Yarmouth and Lowestoft first registered on 11 April 2023.

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Location

Beacon Innovation Centre, Camelot Road, Beacon Park, Gorleston, Great Yarmouth, Norfolk, NR31 7RAOpen in Google Maps

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Information disclaimer. Information regarding Bluebird Care East Suffolk, Great Yarmouth and Lowestoft is compiled from multiple sources and provided in good faith. While reasonable steps have been taken to ensure accuracy, no guarantee is given and no liability is accepted for any errors or omissions.